Jakarta, domclub Indonesia
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Indosat
Ooredoo Hutchison (IOH) through the IM3 brand held a program to maintain its customer loyalty.This program offers the grand prize of the BYD M6 electric car that can be obtained by exchanging IM3 points.
VP Head of Loyalty Management IM3 Lucida Gloria Utami Dwi said that this program was to maintain the current loyalty of IM3 customers, as well as intended to attract new customers.
“One of them to get a gift party ticket we also give to new customers who really activate the IM3 SIM Card IM3 immediately get one ticket right that is also one of the goals we appreciate new customers. From the first join we have appreciated,” he said at the Indosat Office, Jakarta, Monday (9/22).
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Customer loyalty is one of Indosat’s challenges some time back.Because the cellular operator had experienced a significant decline in customers.
In the first half of 2024, Indosat recorded a total of 100.9 million customers.This figure dropped significantly to 94.7 million at the end of the year, but again increased to 95.4 million in the first half of 2025.
Although decreased in terms of number, Indosat data traffic tends to increase.In semester 1 2024, Indosat recorded a traffic of 7,965 petabytes, while the first half of 2025 Indosat recorded data traffic of 8,249 petabytes.
Furthermore, the loyalty program titled Impoin 2025 prize party itself took place from 1 September to 31 December 2025.
During this period, customers had the opportunity to win the Grand Prize in the form of 4 units of BYD M6 Standard electric cars, 4 units of Alva N3 electric motors, 4 units of Samsung S25 Ultra 256GB, and 4 units of Apple Watch 10.
Not only that, IM3 also prepared a monthly exclusive prize for the Top 200 spenders in the form of thousands of Blibli shopping vouchers and hotelmurah.com vouchers.
To follow this program, customers only need to make transactions such as activation of the internet package, payment of the platinum IM3 bill of at least Rp. 70 thousand, upgraded to IM3 Platinum, or activation of the IM3 starter card.
Each transaction will automatically provide a lottery ticket via SMS or the MyIM3 application.Customers can also exchange 700 impoin points in the MyIM3 application to get additional tickets.
All lottery tickets are recorded transparently on the active MyIM3 application voucher page, so customers can monitor their participation directly.
The winner of the Impoin 2025 prize party will be announced on the official IM3 website, the IM3 social media account, and notification via SMS/WhatsApp.
Similar programs are also held for Tri customers.With a mechanism that is not much different, customers have the opportunity to get prizes ranging from the Samsung Galaxy A56 5G, Nintendo Switch 2, Asus Rog Strix G16, Vespa LX 125, to the byd Atto 1 Dynamic car.
(lom/mik)
[Gambas: domclub video]
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