Jakarta, domclub Indonesia
—
Ministry of Communications and Digital (
Komdigi
) is reviewing the Chinese government’s new policy requiring influencers or
influencers
have certification to be able to create content related to certain topics.
Head of the Ministry of Communication and Higher Education’s Human Resources Development Agency (BPSDM), Bonifasius Wahyu Pudjianto, said that his party was still conducting internal discussions and analysis regarding these regulations.
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“This information is still new, we are still reviewing it. We have a WA [WhatsApp] group, we are discussing ‘How is this issue? There are countries that have issued new policies’, we are still reviewing this,” said Bonifasius at the Kemkomdigi Office, Central Jakarta on Thursday (30/10), as reported by Antara.
Kemkomdigi always monitors the policies of other countries related to steps in maintaining the digital ecosystem.
He gave an example, Indonesia learned from Australia which limits the use of social media for minors, which then prompted the issuance of Government Regulation Number 17 of 2025 concerning Governance for the Implementation of Electronic Systems in Child Protection (PP Tunas).
According to Boniface, the certification policy for influencers in China is still being studied and analyzed because the government is trying to prevent the spread of misinformation content but not to the point of curbing people’s freedom in the digital space.
“We need to be careful, but don’t be too restrictive. Competence is needed, don’t let those who create the wrong content appear,” he said.
He emphasized that until now the government has not decided whether a similar policy will be implemented in Indonesia.Kemkomdigi is still opening up space for dialogue and input from various parties regarding these regulations.
“We have to listen [to input]. If it needs to be [implemented], okay, but how? Like what? There must be a leveling grade. How should we regulate it? Target anyone? Because now there are so many content creators,” said Boniface.
The Chinese government previously officially implemented a new policy requiring influencers and content creators to have an academic diploma or certification before discussing professional topics.
The rules announced on October 10, 2025 by the State Radio and Television Administration (NRTA) together with China’s Ministry of Culture and Tourism apply to content in the fields of medicine, law, finance, education and health.This sector is considered the most vulnerable to the spread of misinformation.
Through this policy, digital platforms such as Douyin (Chinese version of TikTok), Bilibili, and Weibo are required to verify the academic eligibility of creators before they are allowed to publish professional content.
Violation of this rule can result in sanctions in the form of a fine of up to 100,000 yuan (around IDR 230 million) or account closure.This step is part of China’s national efforts to maintain the integrity of online information and prevent the spread of hoaxes in the digital space.
(dmi/dmi)
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